Services

Services for small businesses

Small businesses often have difficulty attracting top-level marketing talent or, when they do find it, can’t afford to meet the salary and benefits requirements.

Whether you are starting a business or planning to take your company to the next level of growth, Burgess Strategic Marketing Services can provide the strategic planning and marketing expertise you need, when you need it, without putting ourselves on your payroll.

We specialize in serving companies that make products to sell to other businesses and companies that provide health-and-fitness-related services to consumers.

What we can do for your small business:

• Conduct or coordinate market research needed for development of business plans; analyze and report results; make strategic recommendations based on results.
• Facilitate or consult on business plan development.
• Draft/edit business plans.
• Introduce/facilitate strategic marketing planning process.
• Develop marketing plans, including initial marketing plans for start-up companies.
• Counsel CEOs/owners on marketing resource allocations and other marketing decision making.
• Facilitate troubleshooting and problem solving for marketing-related issues.
• Serve as marketing director on an independent contractor basis.
• Develop marketing position job descriptions.
• Train inexperienced new hires who have marketing responsibilities.
• Develop marketing tools and templates, and train client staff in their use.
• Conduct marketing communications quality audits.
• Coordinate development of corporate identity.
• Develop branding strategy.
• Coordinate complex marketing campaigns, including public launch of new companies, new divisions and new product or service lines.
• Conduct seminars/workshops on strategic marketing and market research for groups of small business owners.

Please contact us to request our services for small businesses.